I s Oh, I'm an engineer by training. Eso I did my PhD s Stafford. Um, Andi, I did a post aka Sandia Labs. Eso I had worked on ultrasound technology. Onda The passion behind the idea came from having lost close friends to breast cancer That was missed by the current standard care. Andi, I thought we gotta do better for women's health. So Onda knowing, uh, not ultra town can be effective for the stage detection we set on a path to improve. Uh, it's, you know, image acquisition by automation of the hardware and then interpretation by adding and I

eso having a pitch? Eso no health is developing A I powered the platform for accessible on personalized breast health monitoring that combines the automated three d ultrasound with machine learning.it solves is access, uh, to breast cancer screening. Globally, over a billion women don't have access to breast cancer screening because our system is automated. Uh, it doesn't need a special. Is a specialized operator to operate eso It sells access problem. And before this globally, millions of billions of women don't have access eso on, uh, the other. The problem that it solves is that the current standard care, which is mammogram, doesn't work for nearly half of women who have done expressed eso those women. Either we're not getting any additional screening or they were getting a handheld ultrasound, which has often poor specificity. So we improve on the specificity on duh Republic's ability by adding automation, and we help physicians by adding a I and decision support.

That was years ago. Um s o the first few weeks Waas mostly exploring, to be honest. So when we started the company, we were still had both jobs, their industry. So we're both working at companies. And, uh, on the 1st 1st step of any idea should be Is there a product market fit? That means Is there somebody out there who wants Thio? Pay for it, right. This is a business on you wanna, you know, you have to have a customer. So there are many fantastic scientific ideas or technical ideas that necessarily don't have, ah, customer product market fit or, you know, it's not. Timing is not right. Often, you know, there's the ecosystem is not there. So the first question the first few months is that is that is there somebody who's willing to pay for it on But to get there, you need to go out. Essentially, Steve Blank has ah, great terminology says, get out of building. So you need to go on talk to a lot of potential customers, potential state holders, you know, not just customers, potential partners, you know, on health care. It's a very complicated, uh, ecosystem. So you need to get out and then just talk to as many people as you can on ask me the honest, non leading questions to see what their pain points are on. If you're solving a really need or is it a nice toe? Have or it's not something that you know anything is interested in, so that's the first step in my mind.