
This is software (AWS) generated transcription and it is not perfect.
I'm the CEO and founder of Internet marketing Ninjas. We've been in business for 21 years. Um, what brought me to their? Well, I was very interested in computers. I had a speech impairment. Um um, and got into computer is very early on thinking and not have a job where I'll be communicating with people because my vocal was not that Well, so, um, got it in computers and went off to college and worked in the computer lab there. That was in the late eighties, early nineties that I decided that I want to do travel around the country. I traveled around the country for four years. All sorts of interesting things happened there. I got a computer, got online, but that was early 99. And, um, from their arm back, I was just 100% driven that this is what I want to do. And I wanna, um first I thought I was gonna be a website designer than I got in tow s CEO and Internet marketing, and basically it filled me with a passion. Like I had never felt worked all the time. All my spare time. Everything was in do where are these things called search engines? How do they rank sites? How can I get people ranked really high? How can I make money from this and support myself?
The first few weeks I was in my kitchen. Um, and I got online. I built the website. Suddenly someone wanted a website. Um, things happened really quickly. And with the online mm aspect, people didn't need to know that it was just one person, like for all that they knew they were hiring a company in a web design firm and things like that. So the ability to look like a bigger company, Um, first few weeks, I really don't remember. I do remember when more when we kind of took off, so to speak. I remember the day be that, um I had left kind of I had been doing some consulting and kind of went back to my business to the Internet marketing ninjas and was trying to rank and Google for the phrase Internet marketing. Yeah, um, went from light number 84 number 20 to number two. And suddenly the phone is ringing off the hook and I had to hire and things change really quickly from being a one person operation to Wow. Now I need to hire people, and that's the whole of their level. Were the prior few years, was trying to feed myself for waiting tables on the side and then having to reach a level of Wow, there's such a demand that I have to hire after delegate. Um, I have to start to hire, and that was a big, very quick process. Um, I remember that that was definitely a challenge. And definitely I was a marketing major in college Minto Writer, University. And even though that was kind of before the Internet, um, it was definitely, ah that that marketing old school marketing was definitely a good help. The ability to it's tell myself in the, you know, starting out. You're really a salesman. You're selling the thing that you offer. And ideally, if you believe enough and are a good salesman, that's how you tell your product. I, luckily, had lots of experience. Will used to be a frozen food delivery driver for a little over a year, would knock on people's houses. Hey, you know, buy some ice cream by some frozen meat, take our book and, you know, learn to be a very persistent and don't people. Hey, why this is so good. Your neighbors air getting it. This is the best stuff around you should be getting to and then my waiting tables experience as well with, you know, trying to up sell and, you know, the bigger. You know, I basically learned that from waiting tables that if you worked at a fancy restaurant that would where the dinners were really expensive, you could make a lot more money than work a breakfast place where it's very little money and you're running around the whole time. So another thing I learned is follow the money, where's the money? And try and offer services to those people. So I I would rather give really good service, too few people that a mass service to thousands and thousands of people.
I use everything that's within my industry. I use, um, mas ah, a trash Majid pick, spy food, cm, rosh those air a lot of the major ones that were used. But we also build our own tools, and that's the nice thing about our. Our team is about lower 40 people, and we've been that size for more than two years. And it's kind of like I found this perfect size of the perfect group and were ableto do things really quickly. So a lot of the things that we do is we build our own tools even for internal use so well. Often grab a P I data from other places, but display and analyze it away. That's unique to what we need to do for our clients. Spoke one cool saying that, you know, back when I was in college and even in high school and learning dos and all that is I I knew how to program, which is really good if you're gonna be running a company that it's relies upon software and has programmers, the ability to do are a threat of already having better programmer and knowing what it's possible has been a really big after to me. And there's like, there's programming talk and then there's other people talk and there's well, if people that can kind of bridge that I think you kind of ridge, that I could talk of bullets left really years ago, the tech guy would talk with a client and everything that the tech, I would say go right over the client. Not after like, Well, er, er you know, what do you think this is that you know, this is gonna bring in a lot more traffic and sales are gonna go up in a room, is going to be happy and be like, OK, we'll take that you