Current Time 0:00
/
Duration Time -:-
Progress: NaN%

How did you get to where you are today? What incidents and experiences shaped your career path? What inspired you to start your training institute?

Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah. So, actually, I came from the corporate world on. I was, uh I was doing some things on the corporate side of the equation for a pretty long period of time, probably up to 30 years. I decided, and probably decided long before I actually left the corporate world that I wanted to do something entrepreneurial. First of all, and you know, this is gonna sound a little bit trite, but maybe a little bit more impactful. I wanted to do something that was really gonna help other people. Now when I was in the corporate world, which, by the way, it was a great experience. You get great training the corporate world. I was actually involved in the training department and I really enjoyed that. I really enjoyed watching people grow, so I actually ran into someone that had a new idea. It was probably seven years ago. It's been a while. And in the tech world, as you probably know, seven years is kind of like a dog's life. So about 49 years, because things move so fast. But he had an idea to actually come over the training program to help students get technical skills as software engineers. So we launched I left the corporate world, which was quite the risk, as you can imagine, have being 46 years old to go and start something. But I did it and it turned out really well on it really worked out well, because I got to be able to do something that where you people come back and really thank you for changing your life. Because if you know anything about learning something like Web development software engineering, it could be difficult. But it's also absolutely life changing. Even makes you think differently, so, yeah.

What training programs and courses do you offer? How much time is spent on in-person and online classes in a week? How many weeks do students typically take to complete?

Summarized By: Jeff Musk on Wed Nov 18 2020
well, we have. We have several different programs. We have a full immersion program, which is probably the main program around software engineering, and it's 14 weeks long. Students spend anywhere from 10 to 12 hours a day, even eight hours the weekend, so it's fairly intense and rapid. It's rewarding, though, because the the idea behind the program is it's all built on something called deliberate practice, which you may be familiar with, which is a very focused way of learning something by actually doing it to gain that skill. So that's the full immersion programs, software engineering. We have a part time program that uses the same curriculum that you're going to spend probably three times as long because it's part time. So it's three separate modules, but it's the same curriculum if you go all the way through to get the same skills. We recently launched the U I. U X program that was started the beginning of this year, and we're very soon going to be launching a data science program on the data science program won't be part time. It'll be full emerging, also similar to soft engineering

What process do you follow for creating and updating courses? How do you ensure the relevance of topics and material covered?

Summarized By: Jeff Musk on Wed Nov 18 2020
well, this is an outstanding question because in technology things move really rapidly and you have to be up to date. So we certainly we have engineer slash instructors that keep us up to speed. They're always doing side projects. They all had experience working in the industry, so they know what is necessary to learn so that students have the skills at the end of the program. But as important, probably more important is that we have collaborate with employers in the marketplace, and they are more than willing to share information with us and advice about what students should know. What should they, what they should learn and how deeply they should learn so that they're proficient autonomous developers at the end of the program. So the main thing that we do is we are highly collaborative with employers and the people that put together the curriculum. Instructors have a lot of experience in the marketplace

What criteria do you use to admit students and what are the various student profiles in your programs? What kind of career growth and jobs could students get afterward?

Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah, So we we do have an admissions process. So on the reason that we have that is because we want to make sure students have the fundamental skills to enter a program like this, especially given they're gonna be spending money and probably more importantly, their time. So students have to have the fundamental skills they go through an interview, and then they take a technical assessment. The technical assessment is a really assessment. It's really gonna ask them questions around development and software engineering primarily and highly focused on something called JavaScript so on. We actually have classes that help them to get those fundamental skills, and we give them the formula. But they're gonna have to do some work to make sure they have those fundamental skills. So they're ready to get the most out of the program. That's super important. Um, so as far as career is concerned, we actually have an entire department, if you will. That's dedicated to helping students with their job search, preparing them for a technical job like this, connecting them to employers. When those employees that we have relationships where they have jobs available, things like that. So it's actually the career services is an integral part of the program, and it's even run by a former technical recruiter, so it za really important part of program.

How do you enable collaboration, social interaction, and comradery among students? Do you use any software, host online or offline events, or follow any processes for this?

Summarized By: Jeff Musk on Wed Nov 18 2020
Oh, my gosh, we do all kinds of things. One of the primary tools that we use, which is which is an important tool for software engineers, is slack, please. That a lot. So for instant messaging and really Time Communications, Slack is one of the primary vehicles that we use. It's we've been using it for years, and I think we have over 1200 engineers in the channels so that there's a lot of opportunities to network and talk to other people. We also have employers come to the program and they actually talking students. So they get a third party perspective of what the job searches like. What's gonna be like working on our Dev team? Things like that. We also collaborate with meet ups in local markets. Onda were actually a sponsor of different meetups all to try to help the local community or even on a couple of nonprofit boards, or at least our Career services. Person is so we do a ton of different things around connecting the community and giving students an opportunity network, which, by the way, when it comes to career stuff, is critically important. Um, networking is absolutely the most powerful way too good job, so we spent a lot of time there

How do you support your students for internships or jobs? How do you prepare them for job interviews? How do you provide networking and mentoring opportunities?

Summarized By: Jeff Musk on Wed Nov 18 2020
Well, yeah, I think I hit on a couple of those things, but during the program, I mean, just to be specific, they're going to get mock interviews. We help them with their technical resume. We make sure they're linked in profiles, is up to snuff and ready to present them. We do all different kinds of workshops, a couple different workshops around networking. We make sure that we act as their Q A R during the program to make sure that their portfolio has elegant code, if you will, and that their portfolio is ready to be presented in the marketplace. Eso we do all of those things. We even help them understand how to do whiteboards. So anybody that's an engineer will know what I'm referencing when it comes to white boards. So I think I've already referenced some of the things we do around networking, which is fairly extensive. The one thing I didn't mention is we even put on job fairs or demo days so students connect can connect to employers that we have relationships with and present their stuff

How do you assist students in paying for your program? What kind of scholarships and financial aid are available for students and how can they avail those?

Summarized By: Jeff Musk on Wed Nov 18 2020
so yeah, there. There's actually a fairly extensive amount of discounts and scholarships available. If you have a CS degree, there's one scholarship. If you register early, there's another discount. We do that because we want students that are interested to register as early as the cancer. You can put a plan together with them. We have a graphic design scholarship. We're even now with co vid, which is really important. We're all sharing in the pain of this thing that we have an economic impact discount so the discounts can be upwards like $4000. It's pretty extensive. We also partner with a third party lender by the name of Skills Fund, and they lend to students. That's specifically what they do, and students can get some really pretty flexible lending options available to them. So because it's tailored to students

What marketing software and channels do you use to find and engage prospective students? Which are less effective? Which one do you recommend to students to learn?

Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah, that's a good question. Well, there's S e O. We actually have quite a reputation in the marketplace, and we've been around long enough that, you know organically were oftentimes what students see when they do searches, especially in specific markets. We do use ads we use adds to augment the organic because one, it does a couple different things. One, it shows that we're riel. When you're spending money on ads, it shows that you're you're somebody that's out in the marketplace, which I think is important for incoming students. And it actually, you know, sometimes it gets in front of the right students and they actually end up coming to us. The other things that we do our organic things, like conferences and supporting those and sponsorships like I've already mentioned, we do get some students from that, I think probably mostly, though I must say, is that reputational is where we get a lot of students. The other thing we do is we offer free education, especially that prep class, which is like two weeks in part time. Students could take that for free. So before they spend a ton of money and drop a big chunk of change. They get to know the program. They make sure developments for them. They get some fundamental skills under their belt, and then they could decide if they want to move forward or not. So probably reputational is one of the key ways that were known.

How has the demand for certain skills and technologies changed? What kind of jobs would see big growth in the upcoming years?

Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah, there's a lot of information on the Internet about this. You'll see all different kinds of things, I think, given Cove it initially when Cove it hit. I think there was a bit of a dampening in the marketplace, even in Tech, because some companies just kind of stood up and looked around and said, Okay, what's gonna happen here? We need to take a little bit of a break before we could see some direction with this Kobe thing. So there was a bit of a dampening in the marketplace. I think that's been alleviated over time. And I think mainly the reason that is is because there's two industries that are still growing like gangbusters, really, and that's tech and healthcare. Even under co vid on Tech is probably even grown even faster because of Kobe. So the need for developers and software engineers and other digitized jobs has not slowed town. In fact, I think some employers will begin to become worried that the demand there's gonna be a lot of pent up demand for these jobs, that they're gonna have to really compete for qualified people once this thing really opens up again. So there is some concern about that. I mean, you can go online. You could see all different kinds of things. I mean, the last number that I saw and take us to the greatest because I'm not exactly sure. But this is what I recall worldwide. I think by 2025 or 28 or something like that, they're supposed to be like 98 million, which is a mind boggling number. Unfulfilled digitized jobs, which is not just software engineering. That includes other types of digital jobs. But it's gonna blow up not just in the US, but probably even more so across the world. So the demand is not abating. It's definitely growing, but Cove, it has thrown a little bit of a wrench in there just because people are behaving differently just because of it.

What were the major exciting and memorable moments? Were there also any moments that almost got you to quit? How did you get past them?

Summarized By: Jeff Musk on Wed Nov 18 2020
That's a good question. Well, entrepreneurship, whether I'm doing this you're doing this or anything else is hard work. Um, the dream of entrepreneurship is always very alluring because everything's autonomy, big money. The big mistake I hear a lot of people say is Oh, I'm gonna be able to take tons of time off. That is absolutely not the case. You can plan on spending more of your time if you're going to be an entrepreneur, which means you have to have a passion for this. I think the memorable things that I recall are simply problems that popped up one after another than any entrepreneur would run into. Related Thio employees related to competitors, the marketplace and for us. Because it's tech, the constant changes in the marketplace, you have to be up to speed. I never got to the point that I was really thinking about quitting, but I certainly had a bit of a roller coaster. Um, and if I said otherwise, I think everyone say what? That's not true. You're not preneurs. You gotta be ready for the roller coaster. Um, so yeah, that's how I would I would best describe it the best way you can get past it is Remember what your vision is. Remember what your goals are and remember where you came from and have grit. Grit is what you get you through anything. Um, I think that's what I would probably say. The last thing I'll say about this is because I'm a little bit of an older guy. Is that with one thing that I've tried to do? And I haven't perfected this yet, which is a very freeing thought is you take responsibility for absolutely everything, even the stuff that happens to you, and it really gives you, ah, lot of semblance of control in your life. When you have that mentality, it helps you really to drive forward as an entrepreneur. So then, you know you're just not a victim all the time. You're actually accountable for what you're trying to accomplish.

Who were your competitors when you started and how did the competition evolve? How did you create a competitive advantage and a unique selling proposition?

Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah, So there weren't many competitors when we started. There were a few, but it's definitely proliferated. There's a lot more competitors, and the competitive landscape has changed because of Kobe. Everything's going online. So now you have a lot of different competitors out there competing across the nation. Um, the competition is involved in a positive way, because now there's there's more than us as we feel like we're really good alternative. There's other programs out there. They're also good. But we always encourage students to be careful, because in every industry there are players that are more interested in making the dollar than they are putting together a quality programs. So that's the most I would say about competition. But how we differentiate ourselves, We are always focused on creating, ah, high quality experience with the students central. Absolutely everything that we do. So when they spend their money and as I said before, more importantly, their time that they're gonna get what they need out of this education and know that we support them. That's how we probably created reputation, a lot of place, I think. Yes, that's what students tell us.

What responsibilities and decisions did you handle? What were the top three priorities and pain points? What strategies were effective in dealing with challenges?

Based on experience at: Vice President of Sales, Medication Monitoring, Alere, Inc.
Summarized By: Jeff Musk on Wed Nov 18 2020
Yeah. I mean, there's that job and I had other jobs that we're all in health care and they're related to sales and operations and things like that. Um, yeah, there was a lot of There's a lot of if you're going to be a director, a manager or vice president. I mean, the priorities are your You need to make sure that your implementing the plan of the executives and you have to make sure that you have a good working relationship with executives, which I learned that vote positive negatively over time. And you're also making sure that you have motivated people that are reporting to you. So you for me in particular, I was in the middle and always trying to find that balance between execution of the plans and making sure people are motivated to execute those plans that were on the front lines. Um, so decisions I would felt very responsible for appropriately and respectfully pushing back when I didn't think the plans were gonna fit with what was gonna work in the marketplace and what the front line was gonna have to deliver eso I took that very seriously. So there was a lot of I pushed back and I tried to do it respectfully. And at the same time you have to convince others. This is what we have to do. This is why we have to do it. We all need to line up.

What college programs did you attend and what were their best parts? How did each of your college programs prepare you for your career?

Summarized By: Jeff Musk on Wed Nov 18 2020
Well, I have, Ah, undergrad in business. And then I have a masters in business. So I have both Um, yeah, I think I actually like statistics E no, that sounds crazy. Like what you like e did. I kind of enjoyed it. I like manipulating data and solving problems and coming up with solutions utilizing data. I know that sounds more like a data scientist. I wasn't really one at that point because it wasn't really around, but I really enjoyed that part of the college program. I also learned a lot around economics. You have to understand if you're gonna be a business person, how economics work. I think it's important. Important both from a micro level and a macro level. You have to understand how all these pieces work together so you can position yourself as effectively as possible and understand theon pertinent points. And the pain points again. I'm not sure I got your question, but that was my thought

What three life lessons have you learned over your career? If any, please also discuss your experiences facing adversity, or trying something unusual.

Summarized By: Jeff Musk on Wed Nov 18 2020
Well, I tried something unusual in being an entrepreneur 47 years old. I think that's fairly unusual. So the only thought I would have around that is it's never too late. If you want to do something, go for it. If you have the energy and the health, there shouldn't be anything getting in your way. And for those that may be a little bit older. The one lesson I learned is that I have a fair amount of experience that actually is beneficial being an entrepreneur when you're a little bit older, which can overcome maybe somewhere I'm competing against a 25 year old that has endless energy. So that was one thing that I learned three other thing I've already mentioned, which is You're always gonna be solving problems in life, whether you're in a corporation or whether you're in a non entrepreneurial environment. And I would encourage people to embrace the solving of problems, which is really hard sometimes. But those problems are actually the spice of life. Those air, what really motivate you and keep you going. If everything's copasetic all the time, you're probably not learning a whole lot. You're probably not moving forward those problems make you better and help you to move forward. So those were really the two that popped in my mind. You asked for three, but I think maybe there's some other stuff previously that would help others, but that's those of the thoughts I have.

What starting job (after internship) would you recommend to students who hope to grow professionally like you? What other parting advice, dos, and don'ts would you give?

Summarized By: Jeff Musk on Wed Nov 18 2020
What's starting job? Would you recommend a student? It would depend on the industry. Right? Um so I don't know. I mean, I guess the one piece of advice I have for all students is Just get in the game, right? If you once you're in the game and you're working professionally, regardless of how much money you're making now you have to live and feed yourself. But if you're in the game and you're developing your skills and your becoming invaluable in the marketplace, you will eventually make the big money. But it's all when you're younger. I think it's about getting experiences, gaining skills. So you become more valuable in the marketplace. So find what your passion is. Find what you're interested in and just simply find mentors and get in the game and everything will fall. Everything else will fall into place essentiallyYeah, I'm not sure I do. Other than the mentors that I've had just kind of fell into place. In other words, we clicked. We both had a common interest in something. Eso my thought is if you wanna have a mentor first, find out what you like and what you want to do and then seek out people that have those skills and they're gonna be some people that may not wanna help you. Who cares? Move on. They just don't wanna help. Don't take it personally. Find someone else that has an equal passion. And when you have conversations with people, when you have unequal passion, mentor ships, in my opinion, tend to develop. It all starts with passion on my opinion.