I started out of college an internship that I was doing, like social media marketing this was back in 2011. I graduated from university, Utah, with a bachelor's in 2011 in marketing. I generally knew I wanted to do marketing but I really had no idea what I wanted to do like sometimes you have to figure that out a little bit afterward. So I had this internship, I was working at Facebook and Twitter, which at the time that was like I would say, like peek Facebook, it was amazing that I could spend my time working at Facebook like making statuses, running contests, letting my friends win I thought that was a cool thing. Then eventually I kind of realized that probably it wasn't exactly what I wanted to do and I thought at the time I wanted to get more into account management. So this social media stuff, I was working at an agency, and I switched to another agency in Utah called ThomasARTS and was hoping to basically do an account management role there. Over the first few months, it was kind of all over the place what I was doing, and then eventually they had some people leave in their media department, which opened up some opportunity for me to work there and that kind of started getting me I supposed to where I am today, got me maybe getting by wheels in my brain, thinking like, Okay, what skills do I want to get? What do I want to do when I grow up? So I kind of started there at that agency, and I realized that I wanted to get more into, what I'm doing today like performance marketing, search advertising that was still pretty new to me at the time. I haven't had any experience with it. So agency kind of got me started there, and I moved on to another place called Alliance Health gave me more opportunities to work in search adds and Facebook ads and stuff like that and then I eventually wanted to move to San Francisco's that's now where I live. I've been here for about four and a half years so now I'm here sitting in this telephone booth.

My responsibilities are all of our online advertising, which is largely on Google and Bing. We also spend quite a bit of money on Facebook. We do some LinkedIn ads, some quora ads, we've done video whether that's on YouTube, we've done, display banners all across the web with different vendors. I manage any advertising that we do. We don't really do any like traditional medium advertising, like television or radio. So I guess it makes it simple for me to focus things online. So my role is to oversee like what our strategy is there. I have a small team of two that helped me manage it. So we manage close to a double-digit 1,000,000 dollar amount for the business so it's a huge deal, it's a lot of money and our growth largely depends on it. So those are a kind of overview of my responsibilities. Weekly hours that I spend that has also been a great part of my job. I guess just this online advertising career, a lot of people work remotely 100% may be similarly software engineer has that capability too. So I do work remotely a couple of days a week. The commutes here in the Bay Area tend to be longer. I live in the suburbs, I ride the train to the work, and it's like a total one-way commute of an hour and 10 minutes. I split my week in both home and office, which I kind of like.

I am not using models, I mean, I'm a largely using excel for pretty simple, like tables and stuff like that. My statistical skills, which could potentially be useful, are not sharp so I'm not doing anything crazy like that. I'm using tools like online web apps, like Google analytics, obviously all the online advertising programs have their own self serve user interfaces so there are nuances using each of those and learning all those. I don't know if there's any preference.