Author of “The Creative Curve" & Tech Entrepreneur

In October 2018, the company I founded, TrackMaven, merged with Skyword. Post-merger, I am serving as Chief Strategy Officer and EVP of Corporate Development.In this role, I oversee our overall "north star" vision and lead the evaluation of whether we build, buy, or partner to achieve it. The combined company is the #1 content marketing platform with over 400 top-tier customers, best-in-class analytics, and publishing workflows that can handle marketing organizations of any scale.
    
        …
      
        see more
      
    




      Skyword
  

What if creativity was something you can get better at? In this book, I combine findings from the latest science on creativity with findings from interviews with two dozen of the world's modern creative giants ranging from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, and many more.I also explore how the best creators, whether at a company or in a studio, use data and systemization to fine-tune their creative products for the optimal odds of success. My belief is that any marketer, creator, or entrepreneur can learn the methods needed to better engineer commercial success.The book came out June 12, 2018Learn more at:TheCreativeCurve.com
    
        …
      
        see more
      
    




      Penguin Random House
  

Merged with Skyword in 2018 to form the leading Content Marketing Platform. Served as founder and CEO of TrackMaven, a marketing analytics platform that enables creativity. Marketers used TrackMaven to measure and improve performance across every channel — so they can tie the details to the big picture.- Significant adoption among leading brands such as Microsoft, NBA, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE.- Raised institutional equity and debt capital from NEA, Bowery Capital, Silicon Valley Bank, and leading angel investors- Recognized by The Washington Post as a "Best Place To Work" and ended CEO tenure in 2018 with a 91% CEO approval rating on Glassdoor- Learned a lot of hard-fought lessons and got to work with some of the smartest people I've ever met. 
    
        …
      
        see more
      
    



About us

  TrackMaven is a marketing software company headquartered in Washington, D.C. Our mission is to make every marketer data-driven by providing one centralized marketing analytics platform that makes it easy to prove ROI and improve results on over 20 digital channels including all major social media networks, advertising networks, website analytics, PR, and more.


      TrackMaven
  

Co-founded Acceleprise Ventures which invests in early-stage enterprise software companies through an accelerator model. Served as a General Partner of the first fund.Fund 1 portfolio includes: ExecOnline, Divvy Cloud, BonsAI (acq by Microsoft), StayNTouch (acq by Shiji Group), Acquicore, Pacify, Apozy, Encore (acq by Meltwater), TrackMaven (merged with Skyword), Senseware, and many more.The accelerator has since expanded to San Francisco, I am no longer making active new investments but continuing to help manage and guide follow-on investments in the Fund 1 portfolio.Seperately doing very small private angel investments. Invested in: Square Roots, WireWheel, Fluent City, VRgo, Enso, Ordway, Cooklist, Mighty Health, Silectis, and others.
    
        …
      
        see more
      
    



Acquired by Get It® in 2014 (http://www.prweb.com/releases/2014/11/prweb12319281.htm) B2B marketing and demand generation for early stage SaaS company. Launched marketing automation, social marketing, and content marketing.
    
        …
      
        see more
      
    



EmployInsight

Brought social concepts into higher education marketing through a various web properties, facebook apps, and more. Featured in: Mashable, CNN.com, Time, and Newsweek


Splash Networks, Inc.

- Graduated summa cum laude- Board of Trustees Scholar- Luther Rice Fellow- Co-authored research on public corruption that was published in the journal Public Integrity.


The George Washington University, an independent academic institution chartered by the Congress of the United States in 1821, dedicates itself to furthering human well-being. The University values a dynamic, student-focused community stimulated by cultural and intellectual diversity and built upon a foundation of integrity, creativity, and openness to the exploration of new ideas.

The George Washington University, centered in the national and international crossroads of Washington, D.C., commits itself to excellence in the creation, dissemination, and application of knowledge.

To promote the process of lifelong learning from both global and integrative perspectives, the University provides a stimulating intellectual environment for its diverse students and faculty. By fostering excellence in teaching, the University offers outstanding learning experiences for full-time and part-time students in undergraduate, graduate, and professional programs in Washington, D.C., the nation, and abroad. As a center for intellectual inquiry and research, the University emphasizes the linkage between basic and applied scholarship, insisting that the practical be grounded in knowledge and theory. The University acts as a catalyst for creativity in the arts, the sciences, and professions by encouraging interaction among its students, faculty, staff, alumni, and the communities it serves.

The George Washington University draws upon the rich array of resources from the National Capital Area to enhance its educational endeavors. In return, the University, through its students, faculty, staff, and alumni, contributes talent and knowledge to improve the quality of life in metropolitan Washington, D.C.

Chief Strategy Officer & EVP, Corp Dev at Skyword

Skyword

Chief Strategy Officer & EVP, Corp Dev

Penguin Random House

Author, The Creative Curve

TrackMaven

Founder and CEO

Acceleprise

Co-Founder, and Former General Partner

EmployInsight

CMO

Splash Networks, Inc.

Co-Founder/CEO

The George Washington University

Political Science

Bachelor's degree